tag:blogger.com,1999:blog-18867375.post7687457950795758927..comments2023-05-21T13:20:47.722+02:00Comments on The Angel VC: What's table stakes in SaaS, anno 2015Christoph Janzhttp://www.blogger.com/profile/07905463949262014311noreply@blogger.comBlogger4125tag:blogger.com,1999:blog-18867375.post-84558666801782352232015-02-21T17:19:43.816+01:002015-02-21T17:19:43.816+01:00Great summary! I agree with Peter Caputa - getting...Great summary! I agree with Peter Caputa - getting pricing right and simple is definitely a hot topic! Especially as "real" testing is rather difficult!Jörg Sutaranoreply@blogger.comtag:blogger.com,1999:blog-18867375.post-73579579627388761202015-01-19T13:13:47.725+01:002015-01-19T13:13:47.725+01:00Thanks Christoph for this writeup. I'm working...Thanks Christoph for this writeup. I'm working a lot with SaaS companies in Belgium and will for sure refer to this blog post as a reference on what it means to be a SaaS business anno 2015. <br />Although, as you rightfully point out in your article, there is an enormous amount of knowledge, case studies, do's and don't etc out there, I find it remarkable that many SaaS entrepreneurs, at least in Belgium, are not familiar with all of this.<br /><br /><br />Thanks!<br />Nick.nickboucartnoreply@blogger.comtag:blogger.com,1999:blog-18867375.post-81004774708433945372015-01-15T23:34:38.782+01:002015-01-15T23:34:38.782+01:00What else do SaaS entrepreneurs need to do to get ...What else do SaaS entrepreneurs need to do to get ahead? Two things to add to your list --> <br /><br /><br />You need to nail your pricing and packaging. Pricing and packaging needs to drive product development. If you don't know what features to package to get quick adoption of large numbers of users, you'll struggle to sell. If you don't have the right price points and features that encourage upsell and cross-sell, you won't get the right unit economics. <br /><br />To be successful in SaaS, you'll also need to be a multi-product company. Not just to get to negative churn, but because you've invested so much to acquire a customer and it's silly not to help/sell them more with other, complimentary products. <br /><br />PS. Certainly agree with you re: "inbound marketing" being table stakes. :-)Peter Caputanoreply@blogger.comtag:blogger.com,1999:blog-18867375.post-21706190348554370442015-01-15T16:45:48.264+01:002015-01-15T16:45:48.264+01:00I wonder about the impact you might have by taking...I wonder about the impact you might have by taking your online customer relationships offline. Whether through meetups, one-on-ones, parties, talks, sponsored events, conferences etc. We've seen Hubspot build solid buzz through Inbound, and other companies (Unbounce, Gainsight, etc.) have great success with these.Nandini Jammihttp://www.kayako.com/noreply@blogger.com